A new reports shows that Search Engine Optimization brings in more leads than the more direct Pay Per Click and Social Media Marketing.  The interesting projection, however, is that businesses plan to increase their social media budgets rather than increase the spend on the more effective SEO.

Getting yourself ranked in the first 7 spots in any search engine, especially Google, is essential for online sales success. This means more than just the on-page optimization strategies and goes much deeper into meaningful linking, video creation, and other proven strategies.  It's not easy and it's not a one time "set it and forget it" operation.  

The results, however, show that it does work to generate leads!

SEO vs. PPC vs. Social Media Report